Warm Weather Dreaming…

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Alright, Mother Nature… April Fool’s Day was Sunday. You can stop with the snow and bring us gorgeous greenery and fresh flowers any time now… It is #spring, right?!

In the meantime, we’ll just be over here warm weather dreaming like…

Are you a Spring/Summer 2018 bride still shopping? You need to see this.

Spring/Summer 2019 brides, now is the perfect time to start your wedding dress shopping experience! New styles are arriving at the boutique daily! We can’t wait to celebrate you! 🌸🌼🌺


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Is your dream dress now available at an even dreamier price? Off the rack is on sale every Tuesday all month long! Nearly 100 different designer wedding dresses and dozens of bridal accessories included. It’s our largest sale EVER!

You can get your shop on during our SAMPLE SALE from 4pm – 8pm on Tuesdays in April. No appointment needed. Try on your favorite styles, celebrate saying YES to the one, and take home your wedding dress same day!

All dresses in the sale have been marked down to either $500 or $1,000. No typos here – just incredible rock bottom prices that allow us to make room for new dress arrivals next month!

Paloma Blanca


Martina Liana


Dresses range in size from 4 – 26 (the majority are bridal sizes 8 – 12).

Dresses will NOT be put on hold. We encourage brides to visit as soon as possible to ensure the largest selection.

Select bridal accessories (veils, earrings, shoes, headpieces/combs, belts, and more) are also available for 50% off original prices.

To preview specific sale styles and price drops, follow along on our Instagram story all this week… Cheers, deal divas!

This April: Become a #bendelgirl…

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It’s no secret that our leading lady LOVES Henri Bendel! Christina is practically a walking billboard for the brand and all that it stands for. She’s excited to share the love with White Dress brides in Milwaukee and Lake Forest throughout the month of April by giving brides a very special gift with purchase…

Beginning April 4th, brides who order their dress + an accessory at either location will receive a complementary Henri Bendel Jetsetter Mini Convertible Backpack! SUPPLY IS LIMITED TO THE FIRST 10 BRIDES WHO QUALIFY. 

Hint: These bags won’t last long. Booking your appointment early in the month is highly recommended!

Soooooo cute (and practical!), right?! What better place to store all of your wedding planning essentials as you journey from Miss to Mrs?!

In order to qualify for this fab gift with purchase, you must first book your appointment. We can’t wait to meet you, future #bendelgirl!

Promo Alert: Orders Rush FREE Through 3/31

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Brides, your wedding dress shopping experience should be STRESS. FREE. It should be fun! You should feel totally fabulous when you find the one, and, you should never feel pressured to say yes before you’re truly ready. Even if your wedding is now less than six months away…

That’s why, all month long, we’re covering the designers’ rush fees for you. If you need your wedding dress before the end of October 2018, there’s a good chance the designer will charge a rush fee in order to guarantee a timely delivery. That fee varies by designer and your specific wear date, but, the charges can be as much as $250. Say yes at White Dress this month, and we’ll take care of those fees for you! Your dream dress really is soooo much dreamier if you get it on time and on budget.

Don’t wait to book your bridal appointment! This promotion is only valid for brides who purchase 3/9 – 3/31.
Appointment availability is limited. Call or email for questions/details.

Milwaukee: 414-897-7208 or abby@whitedressbridalboutique.com
Lake Forest: 847-604-3187 or courtney@whitedressbridalboutique.com